SCOTTSDALE, Ariz. October 26, 2003—Incentive Logic, Inc. today announced today that the company has integrated their incentive and loyalty program platform into Omega Management Group Corp's (OMEGA) Customer Relationship Management Institute (CRMI) solution set.
Branded under CRMI, the solution will be a seamless component of Omega's extensive employee and customer loyalty services that is marketed to clients worldwide. The initial offering will provide solutions for both customer service organizations as well as human resources departments.
A significant part of the Omega solution is 'The Omega ScoreBoard' which tracks customer satisfaction and loyalty metrics. By integrating Incentive Logic's platform, the CRMI solution now provides a turnkey online employee loyalty and rewards program linked to customer satisfaction and service sales performance. Customers or employees can log on to a secure client-branded website to view their points and redeem rewards. Customers earn points based on specified sales criteria (multi-year service contracts, training purchases, professional service purchases) and are able to redeem points for merchandise or travel awards. In similar fashion, employees can also earn points based upon customer satisfaction, service and financial performance.
"Many of our clients and prospects are global in scope. Incentive Logic's platform offers multi-lingual capabilities as well as other features and services required to support a worldwide effort," said John Alexander Maraganis, President and CEO of Omega. "Incentive Logic's technology platform for online incentive and reward programs is an integral component to our CRMI services, rewarding both customers and employees who excel."
"Working with Omega is a logical extension of the Incentive Logic solution set," said Bill McCormick, President and CEO of Incentive Logic.
Both companies will be present this week at the AFSM International's 33rd S-Business Education Summit and Expo held in Reno, Nevada, October 26-29, 2003. This event will leverage the complimentary strengths of Incentive Logic and Omega.
About Omega Management Group Corp
Since 1984, Omega has been recognized as the expert in implementing customer satisfaction, retention and loyalty programs that result in increased product and service revenues. Founded by the creators of the first off-the-shelf CRM software product in 1980 (fieldwatch), Omega develops and implements customer and employee loyalty management strategies which include both customer and employee surveys. Omega's loyalty management services help companies increase employee and customer satisfaction, retention and loyalty, resulting in a positive bottom line impact on revenue and profits.
About Incentive Logic, Inc.
Incentive Logic, Inc. is an established market leader in proving strategically designed incentive and loyalty programs that are designed to achieve corporate objectives. Incentive Logic is an innovative marketing services company that offers a full-line of incentive and reward software and services that enable companies to motivate, thank or reward customers, increase partners' promotional effectiveness and recognize or drive employee productivity. Our platform fills critical needs for clients in establishing incentive programs, such as quick set-up, client branding, cost-effectiveness, real-time reporting and comprehensive data collection and reporting. Incentive Logic works with clients as a strategic partner to provide fully outsourced, end-to-end incentive solutions. Founded in 1998, Incentive Logic, Inc. is a privately held company headquartered in Scottsdale, Arizona. www.incentivelogic.com [1]
Press Contacts:
Elizabeth Perrine
Corporate Strategies Group, Inc.
480.607-0070
eperrine@csgmarketing.com [2]
Links:
[1] http://www.incentivelogic.com
[2] mailto:eperrine@csgmarketing.com